Our history
We’re a new name but a familiar face, with a heritage of doing things differently. For over 20 years we’ve been developing web-based technology that unshackles organizations from complexity and delivers mastery over spending processes. Today 600,000 organizations benefit from our technology in 178 countries.
Who we are
We’re a global company with a passion for technology that helps businesses succeed and grow. We get our kicks from providing an intuitive, easy-to-use spend management system everyone in your company will enjoy using.
Our approach
Strong relationships are at the centre of everything we do, and that isn’t just sales speak. From day one, we take the time to really understand the needs of your business so we can propose a solution that will work with the way you work, not force you to change.
Management team
Our Management Team have a huge wealth of experience and all share a passion for online solutions.
Caroline Ada
SVP and General Manager
Caroline Ada
SVP and General Manager
Caroline is the global head and leader of the Fraedom business, where she is responsible for defining the strategy of the business and driving Visas efforts to enable B2B payments globally. Caroline has deep experience in payments, leading product and sales organizations at several leading Financial Institutions and retailers in Australia. Caroline has over 14 years of experience as a Visa executive, responsible for global business lines, and leading market teams in Hong Kong and New Zealand. She’s currently based in Auckland, New Zealand.
Judith Shackleton
Chief Financial Officer
Judith Shackleton
Chief Financial Officer
As CFO at Fraedom, Judith is the one in charge of all the money and is responsible for formulating our strategic financial plans to support and drive the growth of our business. A qualified Chartered Accountant, Judith has many years of international experience holding senior roles in high growth technology companies.
Dustin Persek
Chief Product Officer
Dustin Persek
Chief Product Officer
As CPO, Dustin leads Fraedom’s Product organisation responsible for the development and execution of our product vision and strategy, while also supporting Fraedom’s integration within Visa Business Solutions. Dustin has a wealth of experience in the payments industry, previously holding various leadership positions at Visa.
Henry Pooley
Chief Commercial Officer
Henry Pooley
Chief Commercial Officer
As CCO at Fraedom, Henry is responsible for developing high performing Sales and Client Management teams. From start-ups through to global corporations, Henry has many years of experience in senior roles developing growth strategies and innovative solutions in the commercial card, B2B payments and expense world. Henry is passionate about building engaged and collaborative teams that deliver exceptional results.
Nick Cahill
Chief Technology Officer
Nick Cahill
Chief Technology Officer
With a wealth of technical expertise and broad leadership experience, Nick has worked with many global SaaS businesses in a range of verticals. As CTO, Nick leads our delivery focussed teams and is continuously evolving the way we develop the Fraedom solution.
Gareth Jones
Chief Information Officer
Gareth Jones
Chief Information Officer
Gareth has been a key member of the Fraedom Senior Leadership Team for over 10 years and has guided the business through numerous platform, security and compliance transformations. As CIO, Gareth is responsible for leading Fraedom’s Platform Engineering, IT, Security, Risk, Compliance & Privacy functions.
Our People
What our staff say about Fraedom…
At Fraedom I feel encouraged to explore and learn new tools and technologies that drive our industry, but also to help my colleagues excel in their work.
Office Locations
We are a global company with offices throughout the world.